THE NO-BULLSHIT GUIDE TO WORKING WITH BRANDS
Salepage : THE NO-BULLSHIT GUIDE TO WORKING WITH BRANDS
Archive : THE NO-BULLSHIT GUIDE TO WORKING WITH BRANDS Digital Download
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Let us get right to the subject. There are other blogging e-courses, e-books, and tools available, so why should you even consider taking this course? To be honest, I really didn’t want to put this course together. Nowadays, e-courses are a simple method to fund your ambition of being a full-time travel writer. I’ve heard from several friends and coworkers who purchased courses only to discover that there was little valuable content or that it was all fluff.
As our company grew, more and more individuals inquired about how we worked with brands. In my spare time, I began coaching a few people, and as they began to achieve success in their businesses, they encouraged me to explore sharing what I had taught them. So here I am, launching my first e-course.
TAKE YOUR COMPANY TO THE NEXT LEVEL
My wife and I co-founded Local Adventurer, one of the world’s largest travel blogs. When Esther started the blog, neither of us recognized it was a potential professional option. She kept focusing on providing excellent material and growing a following, but it wasn’t bringing in any meaningful cash. That’s when I decided to go full-time with her.
My experience is in sales and account management, but I knew nothing about blogging when I joined Esther. We’ve worked with hundreds of companies over the years and refined our sales process via trial and error. We made over six figures in 2017, and we plan to raise that amount by at least 50% in 2018.
This course will help you commercialize all of your hard work, no matter why you began your blog or what size it is today. I’m thrilled to be able to share our sales process with you; it’s something I’m quite enthusiastic about. I want to provide you with tools to help you achieve your goals, whether it’s to increase your side hustle, transition to full-time travel blogging, or just enhance your current business.
1:49
Starting a podcast is difficult enough, but trying to make money from it has proven to be extremely difficult. Few people understand how to attract sponsors for a podcast, especially when it is very new. Finding Local Adventurer’s e-course was the finest thing that could have happened to my company. I’ve never felt comfortable approaching and pitching sponsors, let alone making phone calls! Jacob outlines the process from pitching to bargaining in a straightforward and understandable manner.
The very week I watched the e-course, I also received my first paid sponsorship! And now, thanks to Jacob and Esther’s fantastic education, I can earn money with my trip podcast! This e-course is not just for bloggers; it is also applicable to any business that requires successful sales methods. It is the finest investment I have ever made for my business, and if you follow Local Adventurer’s e-course, you will be far ahead of most others in your sector.
Debbie’s Offbeat Life
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We recently got a $6,700 project because to Jacob’s amazingly practical techniques and recommendations, yet we only got the training two weeks ago! We eventually produced a price guide after following the simple lectures to assist us navigate talking about money through email and phone calls. This has taken a lot of the uncertainty out of discussions and allowed us to stay loyal to our worth as artists. I’m lot more confident in discussing rates now, and I believe this is only the beginning of many projects!
The Mandagies, Berty and Emily
This course is jam-packed with incredible insights and guidance that we wish we’d known when we first started out. Jacob’s courses are jam-packed with the essential blogging business skills you’ll need to learn, and they’re all given in easy digestible bite-size portions. Learning from one of the world’s top travel blogs is an incredible opportunity, and investing in this course should be a no-brainer if you want to accelerate your career in this area.
Elite Jetsetters Louise and Rob
Jacob is an excellent teacher, and I have always profited from his advice on blogging and sales. This excellent information offered in this e-course will undoubtedly be useful to others.
Josh, California Seen Through My Eyes
I had worked in Influencer marketing for over 5 years on the brand side, so I knew what I was doing, but the influencer/creator side is a completely other beast. We had high revenue objectives to meet with a staff of 6, and we were expanding monthly, which is where Jacob came in. He assisted in putting together win-win packages for clients, which greatly improved our output and allowed us to meet our income targets three months ahead of schedule. Jacob is the genuine article.
Darling Escapes, Marissa Anwar
THE TRUTH ABOUT BLOGGING
The fact of blogging is that it is not a never-ending holiday. We’ve worked hard to establish our blog and still put in countless hours editing, writing, marketing, emailing, and selling. There is always something new to learn in order to help your business thrive.
Even those who are able to establish a following will struggle to make a livelihood if they do not understand how to form alliances and work with companies. That is what we will concentrate on in this course.
WHAT WE’LL DISCUSS
This e-course focuses on brand management and the sales process. It will assist you with:
Discover How You Can Make Money
Prepare to Contact Brands
Create a Media Kit
Develop Your Portfolio and Determine How Much You Should Charge
Locate the Appropriate Contact
Design Email Templates
Prepare for a Potential Client Call
Teach You How to Present Your Pricing and Negotiate, Among Other Things…
You can see an outline of the course below. You’ll also get a behind-the-scenes look at how I work with brands and my sales strategy.
I’ll be available to answer any questions you have as you progress through the course! In addition, I’ll be doing webinars and Q&As, and we’ll keep improving the course. If there is a frequently asked question or a section that people are confused about, we will add new content to the course. Questions and Answers
How is the course organized?
After purchasing the course, you will have access to the entire thing and will be able to complete it at your own pace. Some of us learn quickly, while others prefer to take their time. I propose a compromise. If you want to sit down and watch it all in one day, go for it! However, take the time to watch it again to fully absorb it.
I’m always on the go and don’t have much free time. Should I continue with this course?
I purposely made the course quick and easy to do in segments. First off, I’m all about making the most of your time, so I edited all my videos with quick jump cuts to take away any dead space. Each segment is also short so that even if you only have a few minutes, you can still watch a few segments. Lastly, you’ll have lifetime access to the course so you can do it at your own pace.
What if something is confusing & how often will you update the course?
Since this is the first rendition of our course, I know that there may be questions. We’re here to help! Anytime you get stuck or have additional questions you can email us. We want this course to help you! If there is a common question or confusing point, I will be updating the course regularly early on. Afterward, I plan on updating it every 6 months to a year.
Who is this course for?
No matter where you are, the skills and principles we’ll be going over will be helpful to you, whether you’re a beginner, pro, or not even a travel blogger. If you’re a blogger, Instagrammer, small business owner, podcaster, or anything working with other brands or clients, you’ll be to apply what we use to your business too. We used something similar when running our wedding photography and simply tweaked it to what we do now.
What if I am unhappy with the course?
No worries! We want you to be happy with the course. The whole point is that you’re able to learn something to help grow your business. If you are unsatisfied with your purchase, contact us within the first 30 days and we’ll give you a full refund.
Course Curriculum
INTRODUCTION
Preview\sIntroduction (1:49) (1:49)
SETTING EXPECTATIONS
Start\sAssumptions (1:30) (1:30)
Start\sExpectations v Reality (1:28) (1:28)
Start\sSkills You Need (1:16) (1:16)
Start\sCosts to Running a Blog (1:27) (1:27)
WAYS TO MAKE MONEY
Start\sIntro (0:30) (0:30)
Start\sAds (1:20) (1:20)
Start\sAffiliate Sales (2:54) (2:54)
Start\sSponsored Content & Misc (2:26) (2:26)
BEFORE REACHING OUT TO BRANDS
Start
When Am I Ready to Work with Brands? (0:56)
Start\sHow to Put Together a Media Kit (5:10) (5:10)
Start\sBuilding a Portfolio (0:51) (0:51)
Start\sStrategize Your Portfolio (1:43) (1:43)
HOW MUCH SHOULD I CHARGE
Start\sWhere Do I Even Start? (1:28)
Start\sBasic Principles About Pricing (2:23) (2:23)
Start\sBuilding Your Pricing Sheet (0:51) (0:51)
Start\sLink, Don’t Attach (0:39) (0:39)
Start\sThe Cons (or are they Pros? (0:37)
FINDING THE RIGHT CONTACT
Start\sWhere to Start (1:54) (1:54)
Start\sPR Companies (1:15) (1:15)
Start\sDestinations (0:41) (0:41)
Start\sEmail Tools (0:32) (0:32)
THE ART OF THE COLD CALL (OR EMAIL) (OR EMAIL)
Start\sWhat to Expect (0:51) (0:51)
Start\sYour Initial Email (2:47) (2:47)
Start\sGmail Canned Responses (0:52) (0:52)
NEGOTIATING
Start\sIntro (0:25) (0:25)
Start\sIn Exchange (2:28) (2:28)
Start\sNegotiating When You Reach Out (1:24) (1:24)
Start\sNegotiating When They Reach Out & How You Should Pitch Rates (4:51) (4:51)
Start\sWhen to Say No (0:42) (0:42)
Start\sPress Trips (1:07) (1:07)
THE PHONE CALL
Start\sPreparing for the Call (1:15) (1:15)
Start\sIntro (0:46) (0:46)
Start\sHow to Handle the Call (4:07) (4:07)
Start\sFollow Up After the Call (0:28) (0:28)
WORKING WITH THE BRAND
Start\sIntro (0:18) (0:18)
Start\sLessons I’ve Learned & Best Practices (3:41) (3:41)
Start\sTips for the Contract (1:51) (1:51)
Start\sCollecting Payment (1:54) (1:54)
Start\sSending Deliverables & Numbers (0:43) (0:43)
Start\sHow to Get the Company Back Again (0:44) (0:44)
Start\sClosing (0:30) (0:30)
Interviews
Start\sIntroduction (0:14) (0:14)
Start\sJosh McNair | California Through My Lens (11:47) (11:47)
Start\sMari Takahashi | AtomicMari (10:25) (10:25)
Start\sVeronica Homes | IZEA (11:36) (11:36)
Start\sDebbie Arcangeles ? The Offbeat Life Podcast (14:27) (14:27)
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