Jonathan Mizel – Audience Clarity
Archive : Jonathan Mizel – Audience Clarity
Amazing New Service Encourages Prospects to Buy More of Your Products More Quickly…
The trick to increasing revenue and quickly decoding new markets
Jonathan Mizel of AudienceClarity.com
Dear Colleague,
It’s as simple as this to sell more products:
Determine exactly what your prospects desire.
During the sales process, repeat their words back to them.
Give them the product or service that answers their most pressing need.
You’re probably thinking it’s easier said than done, but consider this…
That’s precisely what we’ve been doing for the last few years with a variety of customers in various sectors, and the process we’ve mastered increases response rates, click throughs, and total conversion.
I’m not talking about traditional split-testing, although that has its uses. I’m referring about “split-testing on steroids.” A novel new method that use surveys to provide you with faster answers (and significantly more data) for less money. You may use it to enhance sales of existing items or to confidently enter an entirely new niche or industry.
Examine Your Prospect’s Mind
Even if your product is still in the early stages of development, you may extract purchase reasons, hidden concerns, and highly responding “power-words.” All of this results in more engagement, stronger responses, and higher revenues.
Before you even create the first copy of your sales page, you can discover exactly what your prospects want, provide them with additional value, and make them eager to purchase.
Data-driven judgments, rather than opinion-driven guesswork, may instantly enhance conversion rates, visitor values, and ROI.
The outcomes we’ve obtained
We have created or consulted on a wide range of product releases and launches for ourselves and our clients over the last few years. We used our Audience Clarity Process to pre-test before generating an offer, and sometimes even before manufacturing a product, whenever we entered a new market (such as Eczema Relief, Garden Products, Gold Investing, Wrinkle Cream, and so on).
The results were rather eye-opening. In many situations, we realized that individuals were interested in a certain item or service for very different reasons than we had anticipated:
One customer discovered a new tagline that was 800% more receptive than the previous one. The beauty of Audience Clarity is that these ROI enhancers may be found in as little as 24 – 48 hours.
Another person saw that his domain name was really destroying replies. Because this must be resolved before you begin testing your sales process, Audience Clarity is uniquely positioned to deliver the answers.
Another customer entirely changed her sales process after realizing that prospects didn’t even know what she was offering (Yikes!).
Not to mention that we use it for our own marketing. We fully revamped one of our failed products last year and transformed it into a hit that is still selling like hotcakes.
This approach creates some pretty fantastic intelligence in addition to identifying the strongest headlines, domain names, and advantages…
Which product name stands out from the crowd?
Which probable bullet points will elicit the greatest response?
What is the most powerful phrase or logo?
What are the most engaging keywords for prospects?
Which PPC/banner advertisements do they click on?
What does your target market truly desire?
Audience Clarity provides you with a “meta-view” of what your prospects want…
The posture that motivates people to act.
The key concepts that set you apart from the competitors.
The “reasons why” people go for their credit card and make a purchase.
All for around half the cost of employing a traditional market research agency, and in less than a fourth of the time. We’ll assist you with discovering successful ad content, keywords, bullets, headlines, product titles, domain names, the appearance of your landing page, color scheme, banner advertisements, text ads, keywords, videos, and pretty much everything else you can think of.
Is Audience Clarity useful to you?
This is for you if you sell broad interest items or market to top-level categories (for example, Finance, Health, Self-Improvement, and so on).
Audience Clarity will provide you an unfair advantage over your competition if you run free or sponsored traffic to your site, gather leads, establish subscriber lists, or launch info-products. In fact, it will most likely forever alter the way you market.
Imagine being able to sift through the layers of mental clutter in your ideal prospect’s head to uncover their genuine motives, concerns, and frustrations. Discover what makes people tick and convert that knowledge into data that boosts your sales response and puts more money in your pocket.
How does it function?
After assessing your objectives, we create an Audience Clarity campaign that employs volunteer survey takers, or individuals who share their opinions because they want to, rather than because they are paid or motivated to do so. Then, through a hyper-qualification procedure, we ensure that their replies are both helpful and correct.
We target by nation and gender, so we only poll people in your market region. We can even target them based on keywords or the websites they visit if that is necessary.
Our innovative technique selects the most qualified prospects from the traffic pool and qualifies them based on their potential of becoming customers. Then it forces them to share what they desire.
Audience Clarity allows you to get to the heart of your potential prospect’s wants and aspirations and join the discussion that is currently taking place in their thoughts. It shows their genuine motives, concerns, and the “hot button” keywords that thrill them so you may use them in your sales process.
Rapidly decode new markets and niches
When you’re trying to break into a new market and don’t yet have a firm grasp on it (or a mailing list for it), Audience Clarity is even more important.
Whether you’re entering a new market or expanding into an existing one, the decisions concerning selecting a product name, domain, slogan, and positioning are crucial.
This will allow you to select the most profitable solutions with certainty rather than guessing.
I already have a product and need to increase ROI. Is this going to work?
Audience Clarity isn’t just for new markets and product launches.
These survey panelists can also tell you which of your headlines is the most powerful, which offer is the most enticing, which bullet points have the greatest effect, and any other aspects of your sales process that need to be improved.
Why are surveys more efficient than split-testing?
Audience Clarity is more effective and less expensive than traditional split-testing for several reasons:
Getting visits to your sales pages might be expensive in markets where you don’t already have corresponding customer and subscription lists (sometimes a few bucks a click). Sending enough traffic to get useful data might cost thousands of dollars, especially if you’re starting from scratch and don’t yet have a working sales process.
If you already have a customer or prospect list, utilizing it for split testing might produce skewed results since some people may have seen your offer previously and would react significantly differently than fresh prospects. Not to mention that sending conflicting signals to a small group might lead to confusion.
Audience Clarity enables “Gang Tests” on a variety of small sales benefits, including bullet points, in a single pass.
How long does it take to obtain useful data?
Running a standard split-test might take weeks unless you have a lot of cold traffic already. When you hire Audience Clarity, you may generally obtain replies in 3 – 5 working days, if not fewer.
My specialty is not broad in scope; rather, it is more focused, with a narrower universe of opportunities. Is this still going to work for me?
We can build a special procedure to obtain you the data you need if you are targeting a smaller niche, are a B to B marketer, or need to target a group with money (such as Gold Investors or millionaires).
We handle all of the work and give a useful, actionable report on what works and how to put it into practice.
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