Heather & Pete Reese – Sell That Course – August 2019
Archive: http://archive.is/to0fj
A tried-and-true technique for permanently resolving the largest issue for course authors, trainers, and consultants.
Curriculum of the Course
START HERE FOR AN OVERVIEW OF SELL THAT COURSE.
Overview of Sell That Course (9:22)
Let’s Get Started with Module 1!
Module 1: Overview and Roadmap (11:43)
Determine your focus and niche (5:39)
Give your Facebook Group a name (2:56)
Get Graphics Made (4:23)
Make Facebook Group Policies (2:26)
Create Initial Group Questions For Member Requests (3:32)
Make a Pinned Post and an About Description (5:58)
Make a Welcome Video (4:00)
Configure your Facebook Group Settings (7:55)
Assignments in Module 1 (1:24)
Week 1 – Notes & Video Call Recording (55:22)
Module 2: Design Your Mini Course
Module 2 – Overview and Roadmap (7:43)
Define Your Mini Course Concept (5:23)
Choosing a Name for Your Mini Course (2:36)
Design Graphics for Your Mini Course (2:43)
How to Plan Your Mini Course (3:14)
How to Teach Your Subject (11:18)
How to Make Money From Your Mini Course (16:18)
Your Mini Course Will Be Delivered (7:48)
Getting Your Mini Course to Interact (5:08)
Learnings from Our Mini Course (8:06)
As an example, consider our mini-course (1:08)
Assignments in Module 2 (2:11)
Week 2 – Chat Transcript & Video Call Recording (43:26)
Module 3: Adding Value and Promoting Interaction
Module 3 – Overview and Roadmap (4:59)
Improved Member Experience (9:12)
Make interactive posts (6:17)
Create Your Primary Content (8:22)
Streaming Videos (13:30)
Challenges (13:13)
Assignments in Module 3 (2:49)
Week 3 Video Conference (43:19)
Module 4 – Facebook Group Administration
Module 4 – Overview and Roadmap (5:53)
Creating a Group Management Philosophy (9:57)
Appointing New Members to the Group (8:49)
Accepting New Positions (13:50)
Collaboration with Moderators in Your Group (8:34)
Common Group Issues (6:39)
Week 4 Video Call Module 4 – Assignments (30:10)
Module 5: Expand Your Audience
Overview and Pathway for Module 5 (4:23)
Let Us Discuss Traffic (14:24)
Organic Traffic Strategy (9:24)
Paid Traffic Strategy (7:37)
Make Your First Facebook Ad (13:43)
A Video Walkthrough of Making Your First Facebook Ad (11:12)
Developing A Landing Page and Connecting It To Your Email Sequence (10:22)
Ad Performance Evaluation (7:21)
Ad Scalability (5:10)
Checklist for Facebook Ads (2:52)
Assignments in Module 5 (1:46)
Week 5 Video Conference (43:15)
Module 6 – Promote Your Course
Module 6 – Overview and Roadmap (7:17)
Developing Your Sales Page (10:26)
Super Mega Launch Strategy (12:27)
Email Sequence for a Massive Launch (13:38)
Evergreen Webinar Strategy (7:43)
Making an Evergreen Webinar (7:11)
Template for a Webinar (8:47)
Evergreen Webinar Email Strategy (6:08)
Making Your Facebook Group Go Viral (5:54)
Retargeting Ads on Facebook (5:11)
Assignments for Module 6 (1:42)
Week 6 Video Conference (45:25)
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