CopyHackers – Conversion Copywriting Workshop
Archive : CopyHackers – Conversion Copywriting Workshop
Conversion Copywriting WorkshopAs delivered and recorded at ConversionXL Live.
This conversion copywriting course will help you not only write better copy but also think like a copywriter in everything you do, with a heavy emphasis on discovering and structuring your messaging before you begin writing. Learn how to utilize words to speak directly to a single reader. Learn how to interpret such words and signals. And learn the tricks and tactics for turning excellent messaging into amazing copy.
You’ll also witness how others struggle with text because this is a recording of a live course. You’ll also get to see Joanna Wiebe, the first conversion copywriter, coach copywriters through their issues.
Your Professor
Wiebe, Joanna
Joanna is the original conversion copywriter, having improved site and email copy for companies such as Wistia, Buffer, Crazy Egg, Neil Patel, Shopify, Indochino, Invision, Tesco, and many more. She’s taught conversion copywriting at Mozcon, Heroconf, SearchLove, CXL Live, CTA Conf, SydStart, Problogger, DCI Summit, Authority, Microconf, Wooconf, Business of Software, and dozens of other conferences.
Matt Barrie, the CEO of Freelancer.com and Warrior Forum, read Joanna’s ebooks on a trip back to Australia, instantly got his team to read them, promptly requested Joanna to be interviewed for his large audience, and swiftly declared, “These ebooks transformed my life.”
And guess who Brian Clark, one of the world’s most well-known copywriters, recruited to improve his writing for Rainmaker, Digital Commerce Institute, and Authority? Yes, Joanna. She is a Copy Hackers cofounder.
The Coursework
The Seminar:
Begin by determining your prospect’s “stage of awareness.”
Apply the Rule of One while keeping the stage of awareness in mind.
Part 1: Discover your message
Part 2: Locate your messages
Part 3: Locate your messages
Part 4: Locate your messages
How should you word your messages?
Enhance the components
Finish by incorporating the fantastic
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