Joe Soto – Local Consulting Academy
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Archive : Joe Soto – Local Consulting Academy Digital Download
Delivery : Digital Download Immediately
In 90 days or less, you may become the highest-paid, highest-profile consultant in your local market.
Consultants, business coaches, and owners of agencies…
Take your company to the next level!
Whether you’re a rookie or seasoned business coach, consultant, or agency owner, you’re well aware that local businesses require assistance, especially when it comes to using digital marketing to increase sales.
And they’ll pay you a fee to assist them on a monthly basis. You only need to know how to discover them, sell them, help them, and keep the referral engine running so you can maintain them long term.
Restaurants, salons, realtors, contractors, chiropractors, specialty health practitioners, weight loss clinics, retail enterprises, attorneys, and others are all battling in an extremely competitive local business market.
Why should you learn this from me?
Over 17 years of consulting experience, including 10 years of sales training and advising and 7 years running my own digital marketing organization.
In 2010, I launched my first social media agency. Since then, our clients have included an amazing list of over 350 firms from over 34 different states, as well as foreign clients from three other nations. Customers come from a wide range of industries, including technology, health and fitness, home renovation, automobiles, restaurants, and hotels.
My firm has worked behind the scenes for some of the most well-known brands in industry. Specifically, my firms have assisted numerous well-known New York Times Bestselling authors and Hall of Fame speakers with their web marketing initiatives. Jeffrey Gitomer, Harvey Mackay, Joe Calloway, Terri Sjodin, Dave Winfield, Tom Hopkins, The Og Mandino Group, and Mark Sanborn are some of our most noteworthy clientele.
I currently do what I teach in the course – I’m in the trenches every week prospecting, selling, and producing results for customers, and I’m always testing new techniques.
10 weeks, 8 modules, and more than 60 lessons
This is what you will study in this 10-week course…
Week 1, Module 1 – Introduction: In this lesson, we’ll talk about the attitude that underpins how you handle your local consulting firm and your clients. You’ll discover the four main ideas that will propel your client success and help you price your services appropriately. We’ll also go over the top five niches to target and how to find local competition.
Week 2, Module 2 – Finding Local Clients (Prospecting): We’ll focus on identifying the proper clients and approaching client prospects in this module. In addition, we’ll go through the 17 Ways to Find Clients. We’ll go through how to sell your worth, get past the gatekeepers, and organize appointments effectively. You’ll also receive my Cold Call Email Letter Templates.
Module 3 – Selling Clients (Presenting & Closing): Weeks 3 & 4: This lesson, maybe the most crucial in the whole course, will teach you how to confidently price your services, present your services, and close. You’ll study precise sales strategies for gaining agreement and establishing oneself as a reliable counsel. You’ll learn how to create proposals and receive my proposal checklist, as well as proposal and agreement templates. Some of the additional lessons in this module include how to have a discovery meeting, how to pre-frame, how to gain instant credibility, how to have a sales conversation vs. pitching, how to read your customer’s communication style, asking relationship building questions, how to the prospects current situation and goals, how to demonstrate empathy, educating and positioning, how to gain permission to be critical, the art of telling stories to persuade, how to give an effect, and how to give an effect. Then you’ll learn how to close, ask for the sale, and obtain a decision on your schedule, not theirs.
Week 5, Lesson 4 – Overcoming Objections: In this module, you’ll learn how to inoculate yourself against objections and overcome them before they arise. Lessons include how to position against rivals, how to handle pricing concerns, how to overcome stalling, how to position a follow-up, and how to create expectations.
Week 6, Module 5: Advanced Persuasion Techniques: This section will teach you some advanced techniques for influencing clients. Because there is so much content in this module, I’m going against the advice of others and selling it as a separate course.
Module 6 – Managing Clients and Getting Results: In this module, you will learn how to collect client payment and invoicing, what services to outsource, how to outsource your services, and how to manage your clients and their projects. We’ll also go through how to use digital marketing to produce results for your local clients, such as how to use Facebook ads to enhance market reach, grow the client’s email database, and eventually increase sales. I’ll offer you a 75-page digital marketing strategy template to use for your customers – this alone is worth half the course money because of the time it saves you. We’ll also discuss how to leverage email and mobile marketing for local clients, as well as how to offer these services to generate more cash for your consulting firm or agency.
Week 9, Module 7 – Creating Ongoing Referrals: This session will teach you how to capitalize on three types of recommendations: 1) client referrals, 2) non-client referrals, and 3) indirect referrals. You’ll discover how to attract clients to come to you when you start your consulting firm.
Week 10, Module 8 – Taking It to the Next Level: Scaling Your Business: This session will teach you how to scale your business from 6 to 7 figures.
Bonus Module: How to Make Your YouTube Videos Go Viral: In this session, you’ll learn from a trio of young entrepreneurs how they grew their YouTube Channel to over 700,000 members and millions of views – all without spending a dime on advertising.
2 Bonuses for the Fast Action Course
Access to the LCA’s unique Facebook Group page. I’ll be answering queries individually.
Bonus #2: One free ticket to my live event in the summer/fall of 2017 – date TBD. ($2,000 value)
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